Picking the Best Social Media Platform to Dominate

posted on Thursday, September 19th, 2013 and is filed under Blog, Social Marketing, Social Media Strategy

Which platform will you dominate? It seems like the general consensus among “internet marketers” these days is that you need to get a presence on every single social media platform on the net…that Social Media is the be all and end all of internet marketing, and that it is completely changing the game. Well, at...

Tips for a Modern SEO Strategy: Is Link Building Dead?

posted on Thursday, August 15th, 2013 and is filed under SEO, SEO Strategy

Every Buffalo SEO expert will confirm the importance that link building used to have for website optimization. The rules of the game have changed over the past two years, making many wonder. SEO after Google Penguin and Google Panda is very different from what the strategy used to be. Is link building still a part...

What is Location-Based Marketing and can It Help Your Small Business?

posted on Sunday, August 4th, 2013 and is filed under internet marketing

Small business internet marketing has many faces and shapes. Some companies rely on pay per click (PPC) ads, others have a network of affiliates. Location-based marketing is a great concept because it results in actual purchases, rather than general brand popularity. What is Location-Based Marketing? As the name suggests, location-based marketing establishes a link between...

The Hottest 2013 Marketing Strategy Online Trends

posted on Thursday, July 25th, 2013 and is filed under internet marketing, Online Marketing Strategy

Internet marketing is a field that evolves fast. The promotional techniques that delivered stellar results a few years ago are no longer efficient. What is hot in the world of marketing strategy online this year? Which trends will help you achieve your promotional goals? The More Visual, The Better Visual ads are becoming more powerful....

Why Working with a Social Media Firm is Makes a Lot of Sense

posted on Sunday, July 21st, 2013 and is filed under Social Marketing, Social Media Strategy

Internet marketing that is sporadic and impulsive fails delivering optimal results. You need an online marketing strategy that is developed professionally and that focuses on long term goals. Social networks are increasingly growing in importance and relying on a social media firm is often the best way to go. Social Media Marketing Already Affects Website...

Using an Online Web Strategy to Give Your Brand a Persona

posted on Thursday, July 18th, 2013 and is filed under Online Marketing Strategy

Businesses and brands need personality in order to be recognizable. People no longer pay attention to distanced and uninvolved brands. Luckily, an online web strategy allows you to achieve the goal of personalization in an affordable way. Small business internet marketing is incredibly popular because of the quick and the easy to achieve results. The...

Common Online Marketing Strategy Mistakes and How to Avoid Them

posted on Sunday, July 14th, 2013 and is filed under Online Marketing Strategy, Online Strategy

Small business internet marketing is one of the most efficient ways of accomplishing all your promotional goals. To be successful, you need a strategy rather than sporadic attempts. The problem is that many businesses commit online marketing strategy mistakes that render their efforts inefficient. Wondering about the biggest shortcomings in connection to your online web...

Four Uses of Buffalo Social Media for the Growth of Your Company

posted on Friday, July 12th, 2013 and is filed under Social Media Strategy

No marketing expert can imagine a successful campaign without the inclusion of social networks. Social media have become an important factor for achieving any advertising goal. You can use Buffalo social media for the growth and development of your company. Social networks like Facebook, LinkedIn, Google+, Twitter, Pinterest and YouTube will help you achieve a...

The World after Penguin 2.0: Best Buffalo SEO Practices

posted on Friday, July 5th, 2013 and is filed under SEO, SEO Strategy

In 2012, Google changed the search engine optimization landscape by modifying its search algorithm two times. Google Penguin and Google Panda changed the way in which professionals do website optimization. After these major innovations, Google launched Penguin 2.0 – yet another change in the algorithm aimed at improving search results and helping high quality websites...

Three Problems with Ignoring SEO Strategy

posted on Monday, June 10th, 2013 and is filed under Online Strategy, SEO Strategy

Understanding SEO strategy is a topic that has been explained countless numbers of times in blogs, articles, videos, classes and by the mighty and not-so-mighty creators of the search engines themselves. Yet the stories about having a website taken offline continue to draw the attention of millions of internet users around the globe. Be Original,...